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Introduction Not all website traffic is useful. As a lawyer, you may write a well-performing blog post that attracts lots of page views,...

Today’s clients aren’t walking from one lawyer’s office to another asking for help. They’re opening Google. If your name doesn’t show up or worse, if it shows up but leads to nothing trustworthy they’ll move on. People want convenience, credibility, and confirmation that you’re a serious professional.

Investing in a website is not just about design it's about function, results, and long-term value. For law firms, your website is often the first interaction a potential client has with your brand. If it doesn’t reflect trust, credibility, and clarity, you’re already at a disadvantage. To make sure your designer understands what your firm actually needs, ask these six essential questions before making a decision.